Link exchanging has been in use for years as a direct marketing tool. Over the years, the practice of link exchanging has become increasingly common. Because websites with link exchanges have a lot of inbound links, they rank high on search engine result pages. Search engines usually prefer websites with link exchange because these links can be an accurate means of measuring how important a particular website is. As a result, link exchanging services are now on the rise.
Initiating Link Exchanges
There are different ways to initiate link exchanges with other websites. The most basic is to directly contact another web owner or administrator and manually link exchange. Another way is to look for websites interested in link exchanging is through forums or discussion boards. Going through forums and discussion boards just makes it easier for you to find a website relevant to yours.
Types of Link Exchange Directories
Paid: As the name suggests, making use of a paid link exchange directory would require you to pay a fee for the service. Paid directories do make the whole process of link exchanges easier but they normally require you to install a software to help with link exchanges.
Free: Free directories for link exchanges cost nothing but typically only provide you with interested websites you can contact for link exchanges. As such, link exchanges are done manually.
Reciprocal Links, One-Way Links, and Relevance
Recently, marketing companies have come to say that a search engine no longer places as much importance on reciprocal links as it did before. The general idea now is that how popular a website is can now be determined by the number of one-way incoming links. Apart from having a good number of inbound links, some practitioners also agree on the importance of being linked to relevant websites. Websites don`t necessarily have to exchange links with websites that only have the same content as theirs. It would be enough to be in the same general topic or industry.
Free Relevant Links
Web owners or administrators who use exchange links normally experience an increase in website traffic. Sign up with www.GetSEObot.com today for free and you can get just that! You know that just linking to other websites is not enough. When you become a FreeRelevantLinks member, all you have to do is choose a category that best suits your website, and you automatically get link exchanges with all other websites in the same category as you are so all your links are relevant. GetSEObot also provides you with a free ranking report as well as other reports that show you total home page visits, total link page visits and a list of all your link partners.
Using link exchange programs has long used by website owners and administrators in efforts to attract more traffic and get better exposure. Search engines have started to favor websites that have more reciprocal links with other websites. This preferential treatment is no longer absolute, though. Search engines are getting much better, and they now gauge how popular a website is not just based on how many reciprocal links it has, but more importantly, the quality of the links. Incoming links should contain the same general theme or content as the website it is linking to. Because link exchanges between websites that do not contain related content can negatively affect rankings in search engine result pages, website owners or administrators should take the time to look for link exchange programs that would allow them to exchange links with other web sites that have the same general theme or content as theirs.
The most basic way of going about link exchange programs is to contact a website owner or administrator and then ask to exchange links manually. Visiting a web forum or discussion board somehow works the same way as directly contacting a web site owner or administrator, only it helps you narrow down your search for relevant websites that you can exchange links with. Both methods are time consuming and are often ineffective in the long run.
Directories for Link Exchanges
Normally, web owners or administrators look to directories for link exchanges in order to increase traffic to their respective web sites. Directories for link exchanges come in two types:
Paid: Using a paid directory for link exchanges would necessitate that you to pay a fee for whatever service you acquire. Paid directories for link exchanges make the process of link exchanges a whole lot easier but they usually need you to install a software that will help manage your link exchanges.
Free: Free directories for link exchanges doesn`t cost anything although they only usually provide you with web sites, that contain related content to yours, you can contact for link exchanges. Essentially still, link exchanges are done manually.
Free Relevant Links The Best Solution
Say goodbye to old link exchange programs that don`t work and hello to FreeRelevantLinks. By signing up with www.freerelevantlinks.com today, you get to choose as much as five keyword phrases as well as two descriptions that promote your keywords. FreeRelevantLinks also provides you with a free daily ranking report and other reports that show you total home page visits, total link page visits and a list of all your link partners.
The good news is, there are other more efficient ways.
Why bother to exchange links?
The link exchange program has long been utilized by website owners and administrators since the start of the battle traffic. Over the last few years, however, use of this process had become more common as a number of search engines have started favoring websites that have more links. In the beginning, this preference for websites with more links was actually very much accurate at measuring the popularity of a particular website. However, some search engines don`t function like this anymore. Instead, they measure the popularity of a website through the incoming traffic of links to that particular website. And because search engines are now much more intelligent, they now assess the value of an incoming link “ it should have the same theme or related content as the website it is linking to. Because exchanging links between websites that do not have related content affect rankings in search engine result pages, website owners and administrators should look for a link exchange program that allows them to exchange links with websites that have the same or related content as theirs.
Link exchange directories
Usually, web owners and administrators look into directories for link exchanges in order to build up the popularity of their links. To do this, they tap into other web owners and administrators in the directories who are interested in exchanging links. Some of these directories for link exchanges come for free while others also charge you before you can gain access.
Using a link exchange program this way does pose certain risks, however. Exchanging links with a wrong website can actually affect your website negatively. If you are using directories, the best way to go would be to maintain linking functions by accepting links from and/or linking to websites that have related content only.
Free Relevant Links
To get only maximum results, make sure that you only get relevant links to your website. By signing up with www.freerelevantlinks.com today, you get to choose as much as five keyword phrases as well as two descriptions that promote your keyword exposure that in turn increases your website`s rankings in the search engine result pages. When you sign up with FreeRelevantLinks, you`ll never have to worry about managing a link
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